Synthesia: AI Video Creation Platform

Synthesia is an AI video generation tool that lets you create professional videos by simply typing text. It uses virtual AI avatars and voices to present your script, eliminating the need for cameras, microphones, or actors. With support for 140+ languages and over 230 avatars, Synthesia is ideal for making marketing videos, training content, explainers, and more in minutes.

What It Is

Synthesia is a web-based studio where you can produce video by selecting an AI avatar and entering a script. The AI avatar will speak your text with realistic lip-syncing. The platform includes features like screen recording, video editing, and template galleries. It is widely used by businesses for creating training modules, product demos, and promotional videos without traditional video production. TRY IT FREE TODAY

Key Features

• AI Avatars: Over 230 professional AI avatars (presenters) that can speak your script in a natural tone. You can also create personalized avatars by uploading a photo (Selfie Avatar feature).
• Text-to-Video: Simply type or paste text and choose an avatar – Synthesia generates a full video with voiceover automatically.
• Multi-Language Support: 140+ languages and accents available. AI-powered dubbing lets you translate and voice-over videos into multiple languages with one click.
• Templates & Scenes: Pre-built video templates for training, marketing, and communications. Customizable scenes help standardize brand videos.
• Media Uploads: Import your own images, slides, and backgrounds. Screen recording to include UI tutorials in videos.
• Collaboration Tools: Team workspaces, live collaboration, commenting, and version control to streamline video projects.
• Branding Kits: Upload fonts, logos, and color schemes for consistent brand look across videos.
• Integrations: API and LMS integrations (SCORM export) for embedding videos into learning management systems or apps.

Benefits

• Rapid Video Production: Create studio-quality videos in minutes instead of days, without cameras or film crews.
• Accessible Content: Reach global audiences easily by producing videos in many languages and adding subtitles automatically.
• Cost Savings: Lower production costs by removing the need for videographers, actors, and equipment.
• Consistent Messaging: Use avatars and templates to ensure consistent training or marketing messages across all videos.
• Engagement: AI avatars provide a human touch that can improve viewer engagement and information retention.

How to Use Synthesia

1. Create an Account: Sign up on the Synthesia website (a free plan is available with limited features).
2. Choose an Avatar: Select one of the AI presenters from the library, or create a custom avatar by uploading a photo.
3. Enter Your Script: Type or paste the text you want the avatar to say. The platform supports rich text editing (including pauses).
4. Customize Video: Add slides, images, or videos into the timeline. Pick backgrounds, logos, and layout templates.
5. Select Language and Voice: If using multiple languages, choose the target language for the voiceover. Ensure accent matches your avatar.
6. Generate Video: Click “Create” and Synthesia will render the video with the avatar speaking your script. Preview and re-generate if needed.
7. Export or Share: Download the video file or use the Synthesia player link. Integrate with LMS via SCORM if needed.

Use Cases

• Corporate Training: Produce training and onboarding videos for employees with consistent messaging.
• Marketing Videos: Create product demos, sales pitches, and explainers quickly to share on social media and websites.
• Educational Content: Develop e-learning videos in multiple languages for schools and online courses.
• Internal Communications: Share company updates and announcements via engaging video presentations.
• Video Ads: Generate ad variations in different languages or styles to test campaigns.

Pricing Overview

Synthesia offers a free plan (3 minutes of video per month, 9 avatars). Paid plans start at Starter ($18/month billed annually) for 120 minutes of video per year. The Creator plan is $64/month (annually) for 360 minutes/year. Enterprise subscriptions provide custom packages with higher limits and advanced support. All paid plans include HD video output, unlimited languages, and team collaboration features.

Conclusion

Synthesia is transforming the way businesses produce video content. By typing out your message and choosing an AI avatar, you can generate compelling videos in any language within minutes. Try Synthesia to create your first AI video and see how easily you can communicate your ideas on camera!